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Advising businesspeople, investors and leaders across Africa/ Resource/ Books -Conference Speaker
This blog gives businesspeople, investors, leaders and researchers insights into the driving sectors of Africa’s economic boom, a detailed picture of Africa’s investment environment, outlining the risks, challenges, misconceptions and opportunities, and providing a step-by-step guide for approaching the African market. It explores the types of leaders who will drive growth on the continent.
If you want to learn more about doing business in Africa or share experiences of your business journey on the continent, you are at the right place.
The blog offers field experience and market research for making informed business decisions.
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Summary: reasons why you should think about doing business in Africa A growing African population for volume count – About 2 billion by 2038 Growing middle class A growing taste for alternatives Large informal sector with cheaper versions but a potential distribution channel Competing need for quality products against cheaper ones from China Higher margins […]Read More